Welcome to
Below the Radar.
BTR evolved from the demanding changes in commercial,
feature, and television production. The new model requires
immediacy and flexibility. We need to be quicker, more
responsive, and more economical to meet today’s production
demands.
BTR… An Artist and a producer… Complimentary skills that
are totally focused on creating the best digital images
possible. No fat… no excess… just a straight forward and
responsive creative team.
We are a project-based digital production company that
works for one client, one project at a time. We do not work
on an hourly basis like facilities tend to do. We’re budget
conscious because the business demands it.
We partner with the advertising agency, production company
or editorial company as part of their creative staff.
We provide the right tools for any given task. We do not
try to solve all creative challenges with a single
solution. We may use desktop software, integrated systems,
and various 3D/CG resources to complete a project.
For larger projects that require more scope, we have
additional workstations that are staffed with the best
independent artists available to our industry. All artists
are under the creative supervision of the company's
principals.
Regardless of the size of the project, our approach is the
same; the best creative available, the most appropriate
tools for the job, and most importantly, the complete focus
of the company.